Fairy Toots | The naughty but nice Tooth Fairies
Toots on a cosy patchwork bed with his tooth satchel
The naughty but nice Tooth Fairies

Lose a tooth.
Find the Toot!

A little fairy.
A very cheeky tooth tradition.

Here’s how it works →
Not your usual Tooth Fairy

We want your
baby teeth!

Tooth Fairies have always taken teeth and left a coin or a gift under the pillow. Toots, his big sister Pearly and their fairy dog Molar do things a little differently.

When your tooth falls out, pop it in their little satchel. Overnight, the tooth turns into a gift.

But there’s a catch. They hide with your gift.

Try your slipper. Behind the toaster. Even the fridge, next to the butter. Molar is a terrible hider. He keeps sniffing out the spot, but he’ll deny it.

Find your fairy. Get your gift.

Toots opening his little satchel
A tooth goes in…
A tooth satchel beside a wrapped gift
…a gift comes out.
Toots hiding in a cookie jar
Now, where’s he hiding?
Three very different hiding styles

Meet the little troublemakers.

Toots, a freckled fairy in teal dungarees
The naughty little brother

Toots

Usually up to something. Often in the cookie jar.

Pearly, a fairy in a pink dress with a tooth crown
The bossy big sister

Pearly

She looks like butter wouldn’t melt. Don’t be fooled.

Molar the fairy dog with wings and a tooth charm
The fairy dog

Molar

Loves, loves, LOVES to play.

Check everywhere

They don’t make it easy.

Toots peeking out of a cookie jar
Toots has found the biscuits.
Pearly peeking from behind a curtain
Pearly thinks you can’t see her.
Molar hiding inside a toilet paper roll
Molar. Completely invisible, obviously.
Toots, Pearly and Molar plush friends together
For licensing & partnerships

Those naughty elves have you for December.

We’ve got all your baby teeth - and your most magical years.

From the first loosey-goosey tooth to the last, Fairy Toots brings mischief, magic and hide-and-seek into homes all year round.

Want to be part of the adventure?

For licensing, retail and partnership enquiries:

hello@busybam.com
For the grown-ups

A few little questions.

A familiar tooth tradition,
with a game of hide-and-seek.

How does Fairy Toots work?

They arrive whenever they sense a loose baby tooth, then follow you around the house until it’s time to claim their prize. Once the tooth is theirs, they hide with your gift, and the game of hide-and-seek begins.

Who are the three friends?

Toots is the naughty little brother, Pearly is his bossy big sister, and Molar is their fairy dog. All three have wings and their own ideas about where to hide.

Can I buy the plush toys yet?

The collection is coming soon. We’ll share availability here when it’s ready.

Can we talk about licensing or partnerships?

Yes. Email hello@busybam.com and tell us what you have in mind.

Make losing a tooth an adventure! Toots, Pearly and Molar on a woodland path at twilight